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The multi-year agreement will extend on Colts‘ previous relationship with Harrah’s Hoosier Park Racing & Casino and Indiana Grand Racing & Casino. The sportsbetting giant will unveil the new Caesars Sportsbook Lounge, an entertainment area where live odds will be displayed on LED screens in a 70,000-seat arena at the former Blue Room.
Roger VanDerSnick, Colts Chief Sales and Marketing Officer, said, “We’ve been a proud partner with Caesars’ properties in Indiana for some time, but this new partnership expands our ability to provide a unique experience for Colts fans, whether it’s at Lucas Oil Stadium or watching from home on game day.”
The announcement comes after the launch of the new Caesars Sportsbook app last month. Following William Hill’s acquisition earlier this year, the company has been involved in the acquisition of William Hill for more than 20 years. The app, which is already available in eight states, including Indiana, Michigan, and New Jersey, will benefit from the franchise’s media and marketing efforts. It offers offers and promotions directly to fans.
“Expanding our sponsorship with Colts to serve as the leading sports betting partner and sole 바카라 partner is an exciting step in our long-standing relationship,” said Chris Holdren, Co-President of Caesars Digital.
He concluded, “Indiana is a special place for our company, and we know how passionate these great sports fans are about their home team. Mobile to Hoosier State through Caesars Sportsbook and our partnership with the NFL.”
SiGMA iGathering
Join us for the next SiGMA iGathering networking event in Barcelona. On September 21 at 7:30 p.m., indulge in a gourmet dinner at El Restaurant Barceloneta while interacting with like-minded individuals, as well as leading industry leaders in the region.
For more information about the event, please contact Emily at [email protected] or visit our website for more information about the upcoming iGathering events on the SiGMA calendar.