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Jarkko Juusola, CEO of NSB Media Ltd, Joins the Latest Series of Interviews on Affiliate Grand Slam

Jarkko Juusola, CEO of NSB Media Ltd, said that they rely on Google’s organic traffic and their goal is to get as high as possible using various keywords. In the market they operate in. They are targeting the Finnish market with an SEO website �C follow his story below.

How did NSB Media Ltd start? Is iGaming your only business type?

NSB Media was founded in 2021 and launched its first website in January.

Tell us a little more about your business model, concept, and culture.

Currently, we have SEO websites for the Finnish market. But we are planning to open up some new markets in late 2021 / early 2022 as we rely on Google organic traffic, our goal is to make it as high as possible using multiple key keywords in the Markets we operate in

What sets you apart from other affiliates? What is your added value?

The competition in the iGaming affiliate business is very high, so the hardest working companies will get the best results.

Hiring new people may be the only way you can scale your business, which is an important factor for iGaming affiliates.

What does an affiliate business need to do to grow?

Affiliate marketing, especially in the iGaming industry, is really interesting because you can see results growing rapidly. You never know what to expect from the next day or next month. This makes us truly progressive.

How important is social media activity to your affiliate business? How hard is it to keep updating Google?

Nowadays, social media is not an important part of our business. Clients in affiliate businesses are looking for 바카라s and are almost never “fans” of affiliate brands. however Streamers have a huge social media fan and following.

Obviously, being an SEO website is difficult because of the constant updates from Google, but on the other hand, that’s why this business is unique. If you do not study constantly, you will lose your position.

Google is constantly updating its algorithm, from Panda’s update to Penguin’s Google role-playing update, what can we expect in the next update?

After all, Google wants the best websites to rank first. They don’t update the new algorithm just for fun. They only need the best websites for their users to stay on top, otherwise people won’t use Google in the future.

Is there such a thing as an iGaming SEO expert? Why is SEO important for gaming, and how long does it take to see the results of SEO?

For example, almost 100% of our clients come from Google. There are no shortcuts, so it can take up to 1-2 years to achieve huge results.

The Finnish government submitted a proposal to the Parliament on September 23, 2021 regarding the reform of the country’s lottery law. which is responsible for regulating the gaming market. How can you tell us about it?

It is difficult to analyze before we can get more information about how the new law will be implemented in practice. 라이브 바카라 of the best. It doesn’t affect affiliates too much, but in the worst case. It can really hurt a lot of companies. in addition I don’t see how the new regulations will serve the public.

How do you see the future of iGaming in Finland?

In the long run, I don’t believe in closed markets. At some point, I believe there will be a licensed market like Sweden does. However, it is difficult to tell a timeline.

SiGMA Europe, Africa, Asia or Americas �C which Expo did you attend in 2021?

This is my first SiGMA!

Read more about the SiGMA Affiliate Grand Slam here.

SiGMA Asia 2022

After an exciting conference that is the week of Malta 2021, SiGMA Group plans to storm the world with the golden spires of Kiev and the snow-capped city of Toronto, the hub of attracting the best and brightest iGaming worlds together. Our next trade fair takes us to the modern metropolis of the United Arab Emirates for three days of networking. Discussion and Celebration Stay up to date with the latest and greatest news via SiGMA News.