SiGMA Group buys BiS Gaming Summit in S?o Paulo

The SiGMA Group has announced the purchase of the Brazilian iGaming Summit (BiS), the largest conference dedicated to iGaming in Latin America, for an amount that has not been revealed. The SiGMA Group today has a diversified portfolio of events in iGaming and cutting-edge technology. This acquisition will help consolidate its existing portfolio and establish a strong presence in this exciting emerging market.

In the words of Eman Pulis, founder of SiGMA Group, “The acquisition comes at a perfect time for us.”

“With live event space out of Covid pressures, there was no better time to expand into emerging markets. We have been growing organically and steadily over the past nine years. Operators, suppliers and affiliates have been asking to expand into emerging markets, including Africa, Asia and Latin America. We have listened to these demands, and by merging SiGMA Americas with BiS, we are in a position to create an unparalleled experience in the Latin American region.”

Pulis continued: “We love the team behind BiS and I have no doubt that this conference will go from strength to strength. We took care of every detail to make the next show, in June 2023, memorable.”

In the words of Alessandro Valente, “With SiGMA’s global reach, we are also well positioned for future market growth. As an entrepreneur, I was drawn to SiGMA because of the cultural fit and entrepreneurial mindset within the organization.”

BiS will continue to work on its current organizational structure, with Alessandro remaining as the company’s CEO working alongside his team in S?o Paulo.

The agreement will see BiS’s management remain on board and at the helm for another four years to ensure that the conference continues to grow from strength to strength.

The next BiS SiGMA Americas will take place from June 15 to 17 at the Transamerica Expo Center in S?o Paulo. For screenings or press inquiries, please contact Mr. Alessandro Valente at m or Mr. Eman Pulis at www.yaoshengyi1.com/pt-br/south-america/?or meet them at ICE in London.