In the second quarter of 2024, Spains gross gaming revenue (GGR) reached , representing a slight one percent decrease from the previous quarter but an impressive 10 percent increase compared to the same period in 2023. While overall market performance dipped slightly in Q2, year-over-year growth remains robust.
Marketing expenditure in Q2 2024 was a standout figure, reaching 120.21 million, a 7 percent increase over the previous quarter and an impressive 22 percent jump compared to the same quarter in 2023. This rise reflects growing competition among operators seeking to capture a larger share of the market by investing in advertising, promotions, and affiliate programs. With user penetration expected to reach 7 percent in 2024 and the number of users projected to climb to 4 million by 2029, operators have a growing audience to target.
The Spanish gambling market continues to attract new users, as evidenced by the 2 percent increase in new gaming accounts from the previous quarter and a remarkable 47 percent growth year-over-year. Active gaming accounts also grew by 5 percent quarter-over-quarter, demonstrating the growing popularity of online gambling in Spain.
As the Spanish online gambling market continues to evolve, industry experts are forecasting impressive growth in the years ahead. Revenue for the sector is projected to reach 1.77 billion by the end of 2024, according to Statista. Looking further ahead, the market is expected to grow at a compound annual growth rate (CAGR) of 5 percent from 2024 to 2029, potentially reaching a value of 2.26 billion by the end of the decade.
Spains online gambling regulation ensures a safe environment for players and operators, with a strict licensing system by the DGOJ. Spain’s growing economy is also driving the market, as higher disposable incomes lead more people to spend on online gambling.
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