The future of sports tech in APAC: Sportradars Oscar Brodkin to speak at SiGMA Asia

News Team
Written by News Team

Discussion to focus on the technology reimagining fan engagement in an ever-changing sports betting landscape.

As sports across Asia-Pacific undergo rapid digital transformation, SiGMA Asia puts the spotlight on this shift with a fireside chat featuring Oscar Brodkin, Managing Director APAC at Sportradar.

The session will be hosted by Jared Daredevil Dillinger, founder of Let It Fly Entertainment and a former professional athlete. Together, theyll explore how data and technology are reshaping fan engagement as well as safeguarding sports, particularly in Asias mobile-first and fast-growing sports ecosystem.

Sportradar is a leading provider of sports technology platforms and solutions, analytics, and integrity services worldwide. In the Asia-Pacific region, where the sports betting landscape continues to evolve, the company is playing a key role in helping leagues, teams, and partners adopt next-generation technologies.

In this session, Brodkin will discuss key trends influencing the future of sports in the region, including:

  • The rise of AI and its role in creating hyper-personalised products that drive fan engagement
  • Why iGaming is a critical component of a successful sportsbook strategy
  • The latest tools used to monitor match integrity and ensure fairness amid the growth of sports betting

A regional focus

Asia represents one of the most dynamic growth markets for digital sports solutions. With its young, tech-savvy audiences and increasing appetite for esports and mobile content, the region presents unique opportunities.

Brodkin will share how Sportradar is approaching APAC differently compared to more established sports markets in Europe or North America, including forming partnerships with regional leagues, creators, and grassroots organisations.

Catch the fireside chat on June 3 at 2:40 PM at the SiGMA Asia AIBC Stage at SMX Manila.

With APAC emerging as a key region for sports innovation, this session will offer valuable insights for industry stakeholders looking to understand how technology is reshaping the future of sports both on and off the field.