I started working at Perfecto Digital Publicidad S.L. almost a year ago, and this was my first contact with the iGaming industry. I started Translation and Interpreting Studies and continued with Digital Marketing and E-commerce with focus on copy writing and many other marketing fields. However, at that time I didn’t know about the many possibilities that the iGaming sector could bring.
We are a small media agency located in the heart of Costa del Sol and we focused on many different aspects such as Consulting, PPC, Programmatic Media Buying, and SEO. We all work together to do our best and to share our expertise so we can learn one from another.
As for me, I would say that I am focusing on different projects and tasks that involve creating different affiliate websites, on-page and off-page SEO, PPC, office tasks, etc. Besides, continue learning and doing courses for better performance at Perfecto.
We focus on many markets, especially in the iGaming industry, sports betting, hospitality, and real estate for example. However, we are all now living an unusual situation in Europe and facing an unexpected turn of events due to the Corona virus. Keeping in mind that it is not over yet, we cannot know for sure the future implications that this will have on the economy of each country… and it’s simply quite hard to predict emerging markets at the moment.
Sometimes less is more. We have many different projects but some of them are focused on specific geos and niches, so we will be there when no one else is. With this approach we are taking some risks, but if we don’t try we will never know what could have happened.
We are currently working on a niche-based project and we are all very excited to see what’s coming up. In this case, I am taking many responsibilities and I am being in charge of new tasks… so this is an opportunity for me to keep learning and improve my skills.
We believe being focused on what we do best, is the only way to remain perfecto. Therefore, we will never consider going down another route and shifting our focus.
All regulations made by these organisations indeed affect the iGaming Industry. The stricter the rules are, the more difficult it is for us to work. However, we have to be positive and find new countries and 바카라s to work with.
We focus mainly on SEO and PPC. Depending on the project we do one of these or the two simultaneously. But it also depends on our goals. If we intend to have a long-term project, we need to work hard and implement great SEO.
Why would we? You can just look at several similar cases. What is the end result? The affiliates that sold realised that money is not everything and that they miss the buzz of the industry. The ones who buy the businesses end up with good assets that they destroy in most cases. You can’t replace passion with money.
Many operators could do so much better in terms of quality. As a result, affiliates will be looking forward to working with them and adding their 바카라s as top choices.
Apart from being able to tackle the language barrier, I think it is essential to be willing to keep learning and don’t take anything for granted. This industry is always changing, and new rules always come up to change the game. We have to deal with them and keep going and find new solutions to go forward.
Let’s say that without technology none of this would be possible. iGaming would not be a thing and none of us could do our jobs.
The Asian market has incredible potential, especially China. There is a huge appetite for gambling and for many it is the number one entertainment activity. However, government censorship on the internet prevents us from being free to grow our business there.
That everyone learns by doing and from self-experience and that is more important than a million books put together.
My biggest nightmare would be if the European economy were to collapse or anything similar happening in Spain, especially. 2020 hit hard and at this point, anything could happen.
We need to be sure of what we want and what these operators can offer. There are a lot of operators out there but not all of them have the same quality. In a few words, we have to look for the right operators for our audience and that’s not always easy.
Thanks to these large events you can always make new contacts, clients, find a job, meet new people and discover new markets.
I have never been to SiGMA but I would love to. Especially to SiGMA Manila, I really want to visit the Philippines someday.
Angels and Demons – Dan Brown
Bali or Portland.
“Many small people, in small places, doing small things can change the world”- Eduardo Galeano and
“The Freedom of the mind is the beginning of all other freedoms” – Clinton Lee Scott.
Dance and horse riding.
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