Crecer con la corriente

Revpanda, an award-winning B2B digital marketing agency, has helped several brands expand and generate more revenue throughout their journey. Maria Debrincat sits down with Emre Goktas, CEO and co-founder of Revpanda, for an exclusive interview to discuss all things marketing.

This year, you won the AGS award for Marketing Agency of the Year, how did you get it? How important are these awards for growing brands?

For us, the awards are a confirmation and a sign that people recognize and appreciate our work. It is in correlation with our values, the growth of the company and the feedback we receive from customers. They help a young company like us build the brand we envisioned when we founded the company, as we perceive awards as a trust of authority.

Considering the hard work and dedication we put in 2021, it was to be expected that we would be nominated for some awards within the industry, as we aim to help customers and provide them with a complete quality service.

What are the most noticeable advances you’ve seen and made since RevPanda launched?

Building an is one of our main achievements. We have a team made up mainly of young people, and we sincerely believe that teamwork makes the dream work. Finding the right people, when you’re growing so quickly, is challenging, and being part of a hard-working, ambitious community is very satisfying.

Due to Covid restrictions, many companies had to go digital and use digital tools for promotions. It turns out that we are in the right place at the right time; The growth of online gambling and cryptocurrencies around the world played a crucial role in our development as we serve the entire planet.

As the industry grows, we grow together and have grown our team from a three-person agency to a structured company with over 100 content creators worldwide and over 40 employees in the Riga and Istanbul offices.

Last but not least, getting an award is a huge milestone for us, but that’s not all. We have managed to create more than 20 million words of content in multiple languages, launched a worldwide payment method testing service, developed more than 40 websites, created more than 3,000 links from high-authority publishers, and increased our revenue by 900% compared to last year.

As a key person at SiGMA events and meetups, tell us how these networking opportunities offer a platform to grow.

After a long hiatus due to COVID-19, we were able to expand our network in 2021 thanks to SiGMA meetings and events. “We can see the very positive effects of our participation” in SiGMA events, as networking plays a crucial role in our industry, and provides us with a great opportunity to make new contacts, do business with new companies or follow up with existing partners.

In addition to how much fun we had at SiGMA events, we clearly see that these events influence our growth.

We have already confirmed our booth for SiGMA in November and sponsored 8 iGatherings for 2022.

What sets RevPanda apart from the competition and what do you have planned for next year?

We believe that our speed sets us apart from the competition. We always deliver projects and results as soon as possible.

We consider all tasks to be a priority, regardless of their size. Our dedicated customer project managers focus on immediate solutions and we always try to deliver the most creative approaches and excellent customer service in over 70 countries.

We also strive to come up with innovative solutions that can help our partners, such as the payment method testing service launched in 2021.

Our main goal is to deliver extraordinary results and offer many services through a single channel so that our partners don’t have to go to multiple providers for design, development and SEO, content writing, and translation, as they can outsource everything to a single project manager.

This allows our partners to save an extraordinary amount of time by receiving a single invoice for all the services offered from a dedicated project manager.

In 2022 we want to grow even more, continue to develop our services, reach other markets and cover more locations.

Sign up for SiGMA Americas in Toronto:

Toronto is the perfect hub for SiGMA’s growth in North America, becoming a nexus for networking and developing businesses in the region related to land-based gaming, iGaming, sports betting, and more. Toronto, which is home to a huge e-gaming industry, will host the SiGMA Group’s initiative to bring together the continent’s industry pioneers for 3 days of networking, workshops and prizes. For more information on sponsorship and speaking opportunities or to request information about attending the event, please contact Sophie at [email protected].